by admin | Apr 23, 2025 | Blog
The Car Dealer Power Awards are back for 2025, and voting is already in full swing. As always, it’s your chance to have your say! Run by Car Dealer Magazine, these awards are unique in the industry. Why? Because they aren’t decided by a judging panel or a popularity...
by admin | Mar 5, 2025 | Blog
With digital marketing evolving at an unprecedented pace, automotive dealerships need to stay ahead of the curve to capture customers where they spend their time. TikTok, the fastest-growing social media platform, has just launched TikTok Automotive Ads, a new service...
by Rachel Smith | Dec 6, 2024 | Blog
In the ever-changing automotive industry, staying ahead of the competition is key. Marketing plays a crucial role in a car dealer’s success, but traditional methods often fall short in delivering personalised, timely, and effective campaigns. Enter artificial...
by katieb | Dec 2, 2024 | Blog
Whether you’re running a small independent dealership or managing a larger franchise, data-driven decisions can significantly impact your sales and marketing success. That’s where Google Analytics (GA) comes in. This powerful tool allows you to track and analyse...
by katieb | Nov 29, 2024 | Blog
Understanding the consumer journey to buying a new car has never been more crucial. Long gone are the days where people turn up unannounced to forecourts in droves to make a decision that day. As the consumer journey has changed, often with weeks spent online before...
by katieb | Nov 9, 2024 | Blog
Pay Per Click (PPC) for car dealers is a critical tool to have in your marketing arsenal. Here we will outline what PPC is, how it works and why it is such a useful tool. It’s worth mentioning that here at Spidersnet we also offer a PPC package, where we can carry out...
by katieb | Oct 9, 2024 | Blog
A Google Business Profile (formerly known as a Google My Business listing) allows your motor dealership to gain more visibility on Google. By setting up a Google Business Profile you can manage how your dealership appears across Google products, like Maps and search...
by katieb | Oct 1, 2024 | Blog, Learning Hub
A website is essential for any car dealer. But that isn’t enough. You also need to ensure that your website is well equipped to help you sell cars. You can get all the traffic to the site with your marketing campaigns, however, if your website is not up to task then...
by Rachel Smith | Sep 13, 2024 | Blog
Standing out from the crowd is crucial for your dealership, and building a strong brand identity can set your business apart and help with long-term loyalty. But, it isn’t just about a catchy logo or tagline; it’s about creating a consistent and memorable...
by Rachel Smith | Sep 1, 2024 | Blog
Having a strong social media presence is essential for car dealerships looking to connect with potential buyers, retain loyal customers, and grow their brand. However, consistently coming up with fresh and engaging content ideas can be challenging. Whether...
