TikTok’s Automotive Ads are here!

TikTok’s Automotive Ads are here!

With digital marketing evolving at an unprecedented pace, automotive dealerships need to stay ahead of the curve to capture customers where they spend their time. TikTok, the fastest-growing social media platform, has just launched TikTok Automotive Ads, a new service...
How AI Can Revolutionise Marketing for Car Dealers

How AI Can Revolutionise Marketing for Car Dealers

In the ever-changing automotive industry, staying ahead of the competition is key. Marketing plays a crucial role in a car dealer’s success, but traditional methods often fall short in delivering personalised, timely, and effective campaigns. Enter artificial...
What is Google Analytics?

What is Google Analytics?

Whether you’re running a small independent dealership or managing a larger franchise, data-driven decisions can significantly impact your sales and marketing success. That’s where Google Analytics (GA) comes in. This powerful tool allows you to track and analyse...
Understanding your customers’ buying journey

Understanding your customers’ buying journey

Understanding the consumer journey to buying a new car has never been more crucial. Long gone are the days where people turn up unannounced to forecourts in droves to make a decision that day. As the consumer journey has changed, often with weeks spent online before...
A Beginner’s Guide to PPC for Car Dealers

A Beginner’s Guide to PPC for Car Dealers

Pay Per Click (PPC) for car dealers is a critical tool to have in your marketing arsenal. Here we will outline what PPC is, how it works and why it is such a useful tool. It’s worth mentioning that here at Spidersnet we also offer a PPC package, where we can carry out...
Guide to Google Business Profile: What You Need to Know

Guide to Google Business Profile: What You Need to Know

A Google Business Profile (formerly known as a Google My Business listing) allows your motor dealership to gain more visibility on Google. By setting up a Google Business Profile you can manage how your dealership appears across Google products, like Maps and search...